You finished school.
Now what?

You earned the license — the hard part is done. But school taught you the skin, not the business. This is the portal that walks you from graduate to booked-and-thriving studio owner: pricing, clients, brand, retail, and every form and script you need, all in one calm place.

MODULES

LESSONS

30+

GUIDES

You did the hard part. Let's build the business.

Most estheticians leave school knowing how to give a beautiful facial — and nothing about how to get paid for it. This portal is the missing year: the pricing, the systems, the confidence, and the real vendor accounts that turn a license into a living.

Every lesson closes with a graded knowledge check and a suite of downloadable, studio-ready resources — nothing is theory, everything is usable.

Launch with confidence

Licensing, insurance, your first 90 days, and the exact setup checklist — so you open your doors sure of every step.

Get booked & paid well

Attract real clients, price without fear, retail without pushing, and turn first visits into loyal, rebooking regulars.

Real tools, ready to use

Downloadable forms, scripts, and a current vendor directory of pro accounts — the resources that would take years to gather alone.

Hi, I'm Samantha —
the woman behind Purple Orchid.

Licensed esthetician. Studio owner. Mentor for the women just graduating into this industry.

I built Purple Orchid Studios for the woman who finished esthetics school with her license in hand — and absolutely no idea what to do next. The business piece is what no one teaches you. The pricing, the policies, the consultation flow, the retail conversation, the brand. The everything.

This course is the curriculum I wish I had on day one. Every lesson is built to give you the language, the systems, and the confidence to open your books before you ever take your first paid client — and to keep them coming back once you do.

Welcome. I am so glad you are here.

— Samantha Ellis

FOUNDER · PURPLE ORCHID STUDIOS

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KEY TAKEAWAYS

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LESSON RESOURCES & DOWNLOADS

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DEVELOPED BY TOYI VISION DIGITAL MEDIA

This course was produced with the assistance of AI and is general educational information, not legal, financial, or medical advice. Always follow your state esthetics board regulations and scope of practice, and consult a licensed professional, attorney, or accountant about your specific business and treatment decisions.

You finished school.
Now what?

You did the hard part. Let's build the business.

The Full Curriculum

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Every module,
one beautiful panel.

Hi, I'm Samantha —
the woman behind Purple Orchid.

Four soft pillars.

Your beauty career,
finally given structure.

Choose how you want to begin.

The products we reach for.

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Every vendor, in one directory.

Product picks, in your inbox.

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You finished school.Now what?

You did the hard part. Let's build the business.

The Full Curriculum

{{ course.title }}

Every module,one beautiful panel.

Hi, I'm Samantha —the woman behind Purple Orchid.

Four soft pillars.

Your beauty career,finally given structure.

Choose how you want to begin.

The products we reach for.

{{ p.name }}

Every vendor, in one directory.

Product picks, in your inbox.

{{ activeLesson.h }}

{{ blk.x }}

You finished school.
Now what?

Every module,
one beautiful panel.

Hi, I'm Samantha —
the woman behind Purple Orchid.

Your beauty career,
finally given structure.